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The traditional hamburg jeweler Wempe has come up with a very special PR campaign for valentines day 2018. Our handsome male promoters present the female editors of the major german media companies in hamburg, berlin and munich with golden heart balloons and a nice valentines day greeting from Wempe.

In addition to the right staff their target group affinity and the logistical requirements the tour schedule was one of the key factors for a successful one action. It was only through good planning that all editorial offices in each city could be run on valentines day and all balloons arrived at their recipient on time.