For our customer Falke we have been represented every day from October to January with a wide range of promotional activities at the POS from 2016 to stimulate the christmas business. Moreover, there are numerous special events that we not only support with our ideas but also with the implementation staff, logistics, equipment and outfits in various department stores, among others.
The KaDeWe in Berlin, the Alsterhaus in Hamburg or the Oberpollinger in Munich, but also in many other Karstadt and Kaufhof branches throughout germany, our promoters worked at the POS in specialist advice. After a central training with all promoters in Düsseldorf, the assignment began from October onwards gradually in all branches until almost 30 branches were used simultaneously shortly before Christmas. The customer’s specialist advice on the Falke products and the resulting increase in sales was clearly the focus of the customer.